A fresh approach to ocean challenges

We deliver innovative, scalable solutions with environmental, economic, and equitable impact in fishery communities.

Our oceans are in crisis

A majority of the world’s fish stocks are fully exploited or overexploited at a time when 37 percent of the global population (~2.8 billion people) lives in coastal communities. Many of these communities depend on the health of the oceans for their livelihoods, and the issue of overfishing is as much a human problem as it is an environmental one. Reducing overfishing requires both better business practices and natural resource conservation.

Where strategy, innovation, and collaboration meet

At Future of Fish, we build platforms that are strategic in approach, innovative by design, and collaborative in nature to end overfishing without ending fishing.

Systems strategy

Overfishing is a complex, systemic issue, and there are no silver bullet solutions. Through deep understanding of fishery systems and the environmental, social and economic dynamics at play, we develop strategic, coordinated and scalable solutions that unlock real change.

Innovation

Our ideas are fresh, globally impactful and appropriately scaled to each geography in which we work. We design innovative solutions to match resources with projects and engage with stakeholders to make sure we’re addressing their concerns.

Collaboration

We tap into the wisdom and experience of our partners to craft our strategies, learning from people on the ground and on the cutting edge. By creating structures that intertwine funders, fishing communities, supply chains and other stakeholders, we bind collaborations and facilitate connections for impact.

Our Work

Our work happens where people, technology, science, business and finance collide. With deep knowledge of the seafood industry, we build collaborations of stakeholders. And with them, we identify and plug gaps in the system, leverage existing resources and build actionable platforms that incentivize engagement.

Our Approach

Our approach centers on making connections.  On bringing fishing communities, funders, seafood businesses and others to the table to tap into the freshest ideas out there. For us, innovation never manifests as a silver bullet. It means carefully crafted solutions that are rooted in system forces, strategic alignment and scalability.

About Us

We are a diverse group including design thinkers, entrepreneurs, business consultants and scientists. Together, we’re more than the sum of our parts. Our work is sharpened by our diversity—in experience, in background, and in thought. As a team, we’re thirsty for a challenge and thrive when tackling some of the world’s most complex problems.

Stories

January 28, 2020

Fish on the move in Chile

In December, our team members Iván and Diego were in Chile to witness a momentous event: the journey of a crate of fish from San Antonio to Santiago. This one small transaction may be only a 70 mile journey for the fish, but it reflects a giant step in our work to test new models to support fishing communities and sustainable fisheries around the world.

December 12, 2019

Pesca consciente, ceviche por siempre

Peruvian cuisine is synonymous with seafood. From ceviche to arroz con mariscos to grilled octopus, seafood is one area where local ingredients—and chefs—truly shine. What may come as a surprise is that despite the deep love of seafood, sustainable and traceable seafood movements are still very nascent in Peru.

December 4, 2019

ICT4Fisheries Conference: five traceability takeaways

It's the Information Age. And, if you, like us, wonder how developments in information and communication technologies (ICT) can help advance sustainability and traceability in small-scale fisheries...then read on! FishWise and Seafood Alliance for Legality and Traceability (SALT) Project Director Traci Linder and Future of Fish (FoF) Traceability Program Director Fiona Mulligan recently attended the ICT4Fisheries 2019 conference and came away with five top learnings we found repeated across geographies and cultures.

October 28, 2019

Five Ways to Protect the Future of Fish in a Changing Climate

In our last blog post, we looked at five ways that climate change threatens fish and the people that rely on them for their livelihoods. Since then, the IPCC released its Special Report on the Ocean and Cryosphere in a Changing Climate, which paints an alarming picture for our ocean. The flipside is that it’s not too late to make systemic, meaningful change to limit greenhouse gas emissions and contain the negative impacts of climate change. In fact, given the gravity of the situation, systemic approaches are more needed than ever to tackle this challenge. This week we look at innovations and initiatives that mitigate and reduce climate impacts to oceans, fisheries, and coastal communities.