A fresh approach to ocean challenges

We deliver innovative, scalable solutions with environmental, economic, and equitable impact in fishery communities.

Our oceans are in crisis

A majority of the world’s fish stocks are fully exploited or overexploited at a time when 37 percent of the global population (~2.8 billion people) lives in coastal communities. Many of these communities depend on the health of the oceans for their livelihoods, and the issue of overfishing is as much a human problem as it is an environmental one. Reducing overfishing requires both better business practices and natural resource conservation.

Where strategy, innovation, and collaboration meet

At Future of Fish, we build platforms that are strategic in approach, innovative by design, and collaborative in nature to end overfishing without ending fishing.

Systems strategy

Overfishing is a complex, systemic issue, and there are no silver bullet solutions. Through deep understanding of fishery systems and the environmental, social and economic dynamics at play, we develop strategic, coordinated and scalable solutions that unlock real change.

Innovation

Our ideas are fresh, globally impactful and appropriately scaled to each geography in which we work. We design innovative solutions to match resources with projects and engage with stakeholders to make sure we’re addressing their concerns.

Collaboration

We tap into the wisdom and experience of our partners to craft our strategies, learning from people on the ground and on the cutting edge. By creating structures that intertwine funders, fishing communities, supply chains and other stakeholders, we bind collaborations and facilitate connections for impact.

Our Work

Our work happens where people, technology, science, business and finance collide. With deep knowledge of the seafood industry, we build collaborations of stakeholders. And with them, we identify and plug gaps in the system, leverage existing resources and build actionable platforms that incentivize engagement.

Our Approach

Our approach centers on making connections.  On bringing fishing communities, funders, seafood businesses and others to the table to tap into the freshest ideas out there. For us, innovation never manifests as a silver bullet. It means carefully crafted solutions that are rooted in system forces, strategic alignment and scalability.

About Us

We are a diverse group including design thinkers, entrepreneurs, business consultants and scientists. Together, we’re more than the sum of our parts. Our work is sharpened by our diversity—in experience, in background, and in thought. As a team, we’re thirsty for a challenge and thrive when tackling some of the world’s most complex problems.

Stories

July 11, 2020

Fish is Food: feeding people, nourishing communities

“Fish is the perfect protein” says Oceana Chief Policy Officer, Jacqueline Savitz. We couldn’t agree more. And nothing makes us happier than seeing this, and the rationale for why, shared in a recent article in Forbes — a publication primarily focused on business, finance, and investment. It’s not your typical environmental magazine. And that’s because empowering sustainable fisheries is as much an effort to address food security and livelihoods as it is about environmental protection.

July 11, 2020

Fish Story: René Jara

Historias de pesca: René Jara (Versión en Español más abajo) René Jara, also known as "Patolín", was born in Duao, a fishing cove in the Maule region of Chile. He began fishing when he was 15, and now — at 28 — he’s an expert in the art, catching hake, squid, crab, and elephant fish among other species. For René, fishing runs in the family: he credits his father for teaching him everything he knows.

June 11, 2020

Fish Story: Pedro

Pedro is a fisher from Chorrillos, a coastal area on the Southern outskirts of Lima in Peru. For Pedro, fishing is a lifestyle: his dad taught him how to fish at age 13, and he started fishing with his uncles at age 14, almost thirty years ago. He has made his living from the ocean ever since. Fishing for swordfish, mahi mahi, and other species up to one hundred miles from the coast, Pedro is intimately familiar with the ocean and ports across Lima Municipality.

June 9, 2020

Contigo Mi Pescador: promoting seafood in Peru

(Versión en Español más abajo) As part of Future or Fish’s response to COVID-19 in Peru, two things became clear: mobility restrictions were severely hindering logistics, and demand had dropped significantly. In a matter of weeks, COVID-19 had changed the way people access and consume seafood in Peru — a pattern experienced by seafood supply chains globally.