Traceability is a powerful tool for suppliers and consumers alike, so why isn’t it more widespread?
We set out to better understand the roadblocks keeping seafood supply chains from adopting full-chain traceability. Drawing on our relationships with seafood processors, suppliers, and fishers, we examined the underlying factors that need to be overcome in order to implement traceability technology.
We're proud to announce that our findings have been published in the August 2017 issue of the Journal of Food Science, alongside parallel research from our partners in the Gordon and Betty Moore Foundation's Ocean and Seafood Markets Initiative (OSMI): FishWise, the Global Food Traceability Center (GFTC), and the World Wildlife Fund (WWF).
